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So Close Now

It's sometimes hard to believe that only a few short months ago The Fluffy Mama was just a tiny idea I was toying with. She has well and truly grown her wings and spread them and I couldn't be prouder of her.

As we prepare for the launch date I look back and can hardly believe the momentum this store has gained and I thank each and every person who played their part in getting me here. Those who believed in my idea, who supported me, who trusted me and those who have cheered me on. I hope that this store lives up to your expectations and provides men and women a safe place to shop.

As a plus size woman I have always wanted to have access to beautiful things. That hasn't always been my reality, as I am sure it isn't for a lot of us. I have created The Fluffy Mama so that there is now somewhere we can go to get the things we need to parent and still feel good about ourselves. I believe this is so important. We so often leave so little time to care for ourselves as parents as our focus has now changed from ourselves to the little people in our lives. Sometimes the difference between a good day and a bad day is a shower, a clean pair of pants or a celebratory glass of wine at the end of the day!

I am hopeful that one day a beautiful community will grow from The Fluffy Mama. A safe place for parents and care givers to celebrate their bodies. A place where women support women and parents support women. There is so much beauty and power in kindness.

As I sit here I am taking a giant breath, affirming that I am good enough. I can do this! Hold my hand as I prepare to take this giant leap into the unknown.... Wish me luck!



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